Our product strategy is centred on leading the market in two clear areas:
- Digital Healthcare Delivery – actually delivering healthcare services to patients through digital technologies
- Digital Healthcare Improvement – supporting healthcare providers, clinicians and staff to interact with people and change the delivery of healthcare for the better.
Digital Healthcare Delivery
Whilst the use of online technologies to replace existing (largely administrative) healthcare systems and processes (e.g. online appointment booking) has great potential to deliver improved efficiency and reduce point service costs – it also largely understates the potential available to healthcare, through the use of the internet, to wholly redesign the way in which healthcare itself is delivered to people.
Indeed, current healthcare policy largely fails to realise the need for radical and disruptive service innovation and places the emphasis on improving existing paper-based/manual processes to realise cost savings. Bitter experience tells us that these cost savings will not be delivered by providing technologies in isolation – we need radically new and integrated models for providing services.
Or by way of example…if people are willing to book their appointments online, why wouldn’t they also be willing to receive their outpatients appointments remotely via the internet?
Digital Life Sciences is at the forefront of this movement towards truly digital models for delivering healthcare. We’re working towards an integrated delivery model whereby people can work with their healthcare providers to:
- Plan their care on-line with the full support of clinicians, friends and family members, carers and their social network
- Receive on-demand advice, knowledge and learning, from their own clinicians – about their healthcare, what they need to do next and how they should look after themselves
- Undertake non-invasive clinic appointments, clinical consultations and discussions with health professionals remotely via the internet.
Digital Healthcare Improvement
It takes years to implement changes in clinical and administrative practice within organisations such as the NHS. (It is estimated it takes between 10 and 17 years for the NHS to change an aspect of its delivery for the better).
This is through no lack of will, rather it is because people (the public, patients, clinicians, staff and managers) aren’t joined up to make simple, evidence-based decisions based on what people need. The internet offers an unrivalled opportunity to reduce the bureaucracy of existing systems and processes by bringing the people with the needs closer to the people who can affect their outcomes.
At Digital Life Sciences our work on digital healthcare improvement brings these people together to radically reduce the time taken to deliver effective service improvement, by:
- Creating real time opportunities for patients to provide feedback and interact with clinicians and managers, to make real time changes to healthcare services;
- Making online staff learning centred on real-life experiences and by enabling staff to feedback to their organisations much more frequently;
- Bringing both patients and staff to the centre of developing organisations.